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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Media Cloud and Salesforce Industries Basics15%- Describe the Media Cloud architecture and component relationships
- Identify Media Cloud products and bundles
- Explain how Media Cloud integrates with other Salesforce clouds
- Describe the purpose and capabilities of Media Cloud
Topic 2: Sales and Order Capture22%- Configure products, bundles, and promotions using Industries CPQ
- Describe order management capabilities
- Describe the lead-to-order process
- Configure guided flows for sales processes
Topic 3: Audience and Inventory Management13%- Describe inventory management and availability
- Describe programmatic and direct sold inventory
- Configure rate cards and pricing models
- Configure audience segments and targeting criteria
Topic 4: Order Management and Fulfillment18%- Describe the order decomposition process
- Manage order lifecycle and status tracking
- Describe integration with third-party ad servers and systems
- Configure order items and fulfillment workflows
Topic 5: Media Planning and Proposal Management22%- Configure inventory and ad placement products
- Configure media plans and rate cards
- Manage proposal approval workflows
- Describe the proposal creation and management process
Topic 6: Billing, Invoicing, and Revenue Management10%- Explain integration with ERP and financial systems
- Configure billing schedules and rules
- Describe revenue recognition and reporting
- Describe billing and invoicing processes

Salesforce Media Cloud Consultant Sample Questions:

Question #1

Which out of the box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?

  • A. QuoteGroup
  • B. QuoteMember
  • C. QuotePricingAdjustment
  • D. quoteProductRollup
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

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Question #2

What does "Check Availability" do during media plan creation?

  • A. checks the availability of the ad server
  • B. checks the ad space and capacity availability in the ad server'
  • C. makes sure that resources to work on creatives are available
  • D. checks the schedules of the campaign plan team
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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Question #3

A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business and Google Ad Manager (GAM). They want to have a complete view of their media plans using dashboards.
Which system integration provides built-in dashboards to integrate with the ASM application?

  • A. Google Data Studio
  • B. Marketing Cloud Intelligence
  • C. Tableau
  • D. CRM Analytics
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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Question #4

What are three media cloud record types for the account object?

  • A. brand account
  • B. publisher account
  • C. household account
  • D. agency account
  • E. advertiser account'
Reveal Solution  Discussion  0

Correct Answer: B,D,E  🗳️

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Question #5

During a google ad manager (GAM) order orchestration, which two steps does a media planner need to complete manually in the GAM server?

  • A. create order in GAM
  • B. check if creatives are loaded in GAM
  • C. check availability of inventory in GAM
  • D. associate the creatives to a line item in GAM
Reveal Solution  Discussion  0

Correct Answer: B,D  🗳️

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