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IBM M8010-246 Exam Syllabus Topics:

IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. Which of the following IBM software components provide core business capabilities across the entire Buy, Sell, and Service phases of the commerce cycle?

A) Coremetrics
B) WebSphere Commerce
C) Unica
D) Sterling Commerce

2. Which one is the key driver that is central to the Smarter Commerce strategy?

A) The interconnected supplier network.
B) The need to drive optimization in the selling process.
C) The reduced impact of mass marketing.
D) The empowered customer.

3. Smarter Commerce capabilities are packaged and delivered as what?

A) Middleware components requiring additional business function software.
B) A single, high-value, shrink-wrapped, solution for commerce.
C) Software, hardware, and services to deliver specific business process capabilities which support each phase of the commerce cycle.
D) A simple monolithic application for each phase of the commerce cycle.

4. Which of the following Smarter Commerce Offerings is a core part of delivering a customer
buy-online, pick-up in store (BOPIS) capability?

A) Social Analytics.
B) Distributed Order Management.
C) Customer Self Service.
D) Logistics Management.

5. The LIVE customer profile is particularly valuable as a predictor since it

A) maintains visit activity over time, and also captures off-site impressions
B) keeps all customer history in a cookie on their computer
C) captures all web interactions for any customer
D) solicits customer feedback directly

Solutions: