Real Salesforce AP-214 practice exam questions for easy pass!
Last Updated: Aug 15, 2026
No. of Questions: 102 Questions & Answers with Testing Engine
Download Limit: Unlimited
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| Section | Weight | Objectives |
|---|---|---|
| Automation and Journey Builder | 10% | - Configure wait and engagement activities - Design complex multi-step journeys - Implement decision split logic |
| Email Marketing Advanced Concepts | 25% | - Implement advanced segmentation strategies - Optimize email deliverability - Design A/B and multivariate test strategies - Configure dynamic content and personalization |
| Analytics and Reporting | 15% | - Analyze cross channel performance metrics - Interpret attribution models - Build custom reports and dashboards |
| Cross Channel Strategy and Planning | 15% | - Define cross channel campaign strategy aligned with business objectives - Design customer journey touchpoints - Identify target audiences across channels |
| Mobile Messaging (SMS and Push) | 20% | - Implement mobile opt-in management - Apply compliance and regulatory requirements - Design mobile customer journeys - Configure SMS and push notification campaigns |
| Advertising and Social Integration | 15% | - Implement audience synchronization - Leverage Social Studio capabilities - Configure Advertising Studio integrations |
1. How often are the Einstein Engagement Scoring models updated?
A) Monthly
B) Hourly
C) Weekly
D) Daily
2. Which three statements are true for MC Behavioral Triggers?
A) Collect tracking code is necessary to use Behavioral Triggers
B) Behavioral Triggers can be triggered from interactions with both Content and Products
C) Behavioral Triggers require a catalog of assets
D) Behavioral Triggers are not editable
E) Behavioral Triggers are mandatory for Commerce Cloud integrations.
3. What is true about Inbox message:
A) It can open any public url also and not only cloud page
B) Contact owns the message not the device.
C) Device owns the message not the contact.
D) Alert+inbox consume 1 supermessage.
4. What is the most frequent option to refresh an Advertising Audience?
A) Monthly
B) Hourly
C) Weekly
D) BI-weekly
E) Daily
5. In which place can the facebook ad campaign be viewed when created in ad studio?
A) JourneyBuilder
B) Harkebing Cloud Setup
C) Facebook testing environment
D) Facebook Business Manager
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: A,B,C | Question # 3 Answer: C | Question # 4 Answer: A | Question # 5 Answer: D |
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